Santander Bank Investment Services
Advisory Accounts
Executive Guide
Redesigning Santander Investment Services’ Advisory Accounts brochure to create a more refined, high-end experience for 500+ bank branches.
Santander Advisory Accounts – Luxury Print Rebrand
Refreshing Santander’s Advisory Accounts brochure with a refined, premium aesthetic for 500+ bank branches.
I was selected to lead the visual refresh of Santander’s Advisory Accounts brochure, transforming an outdated, cut-and-dry layout into a modern, premium print piece. By focusing on refined typography, sophisticated imagery, and a more structured layout, I helped elevate the bank’s investment services to align with their high-value clientele.
To create a high-end feel, I focused on sophisticated serif typography, elegant photography, and a balanced layout that emphasized clarity and trust. By incorporating subtle textural elements and a warm, inviting color palette, I transformed the brochure into a more engaging and polished print experience, reinforcing Santander’s premium investment offerings
This redesign was successfully implemented across 500+ Santander branches, reinforcing the bank’s investment services as a premium offering and enhancing customer engagement.
